Have you always wondered how a typical continuing education seminar at the Institute of Marketing works? Then take a look at our first video about the St.Gallen Intensive Study Program in Marketing Management.
Speakers and former participants talk about the course and contents of the seminar. The goal of this intensive study program is to demonstrate new competencies and innovative methods in marketing management. There is further information here: https://ifmhsg.ch/cas/marketingmanagement/. The next implementation starts in January 2015.